0704-883-0675     |      dataprojectng@gmail.com

THE ROLE OF CUSTOMER SERVICE IN MEETING CUSTOMER EXPECTATIONS

  • Project Research
  • 1-5 Chapters
  • Quantitative
  • Simple Percentage
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: Available
  • Recommended for : Student Researchers
  • NGN 3000

THE ROLE OF CUSTOMER SERVICE IN MEETING CUSTOMER EXPECTATIONS

This research examined the role of customer service in meeting customer expectations, with objectives to evaluate the impact of customer service quality on satisfaction, analyze its influence on customer retention, and assess its role in shaping brand perception. A survey research design was employed to gather comprehensive data from a broad sample, providing rich insights. Taro Yamane’s formula was used to determine a sample size of 360 respondents from the telecommunications industry in Port Harcourt. The reliability coefficient score for the survey was 0.90, indicating high reliability. The study found that high-quality customer service significantly enhances satisfaction, retention, and brand perception. Recommendations include prioritizing customer service excellence and continuously training staff to meet and exceed customer expectations, driving long-term business success.





Related Project Materials

IMPACT OF GLOBALIZATION ON THE NIGERIAN ECONOMY

ABSTRACT

The research work studies the impact of globalisation on the Nigerian economy. It uses the time series data ove...

Read more
AI-DRIVEN TECHNIQUES FOR MALWARE AND MALICIOUS CODE DETECTION

ABSTRACT

Driven by considerable economic profits, there has been explosive growth of malware which has posed significant...

Read more
USE OF INTERNET TOOLS FOR TEACHING AND LEARNING COMPUTER STUDIES

BACKGROUND OF THE STUDY

Because of the widely acknowledged potential of technology to enhance education...

Read more
THE USE OF SOCIAL NETWORKING IN TRANSMITTING ORGANIZATIONAL VALUES

ABSTRACT

This study was carried out to examine the use of social networking in transmitting organiz...

Read more
Early Childhood Literacy Development: Strategies for Building a Strong Foundation

Abstract: This research investigates strategies for enhancing early childhood literacy development to establish a robust education...

Read more
A CRITICAL ANALYSIS OF THE EFFECT OF DOMESTIC DEBT ON THE NIGERIAN ECONOMY

Abstract

The study examined the impact of domestic debt on economic development of Nigeria with a view...

Read more
THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA

ABSTRACT

The study on the problems and prospects of marketing petroleum products in Nigeria seeks to find out what cause...

Read more
ASSESSMENT OF PRINCIPALS’ SUPERVISORY PRACTICE ON TEACHERS’ ROLE PERFORMANCE IN JUNIOR SECONDARY SCHOOLS IN NIGERIA

ABSTRACT

This study assessed the Principals‟ Supervisory Practice on Teachers‟ Role Performance in Junior Secondary Schools in Kaduna Sta...

Read more
COMMUNICATION AS A TOOL FOR ENHANCING ORGANIZATIONAL PERFORMANCE

ABSTRACT

The title of this project is communication as a tool for enhancing organizational performance. The aim...

Read more
THE ROLE OF EARLY CHILDHOOD EDUCATION IN FOSTERING RELIGIOUS TOLERANCE

ABSTRACT: This study investigated the Role of Early Childhood Education in Fostering Religious Tolerance. Th...

Read more
Share this page with your friends




whatsapp